Archive for October, 2010

Open Letter to PRSA

October 27, 2010 5 comments
Dear PRSA, I understand you held a party recently and didn’t invite me. That’s okay, I never told you that I was interested. So, for future reference let me be clear — I want to be invited.

It’s not you it’s me. Okay, maybe this isn’t your fault that I didn’t make it to your party. The fact that you had such a large gathering of PR professionals attending your event, probably proves that you were not keeping it a secret. I know it’s self-centered, but I just thought that after all this time, I’d get a personal invite.

I’ve known you for a long, but I’ve just begun to care.* You may not remember, but we first met in college. We never got together at the time because I assumed you’d always be there for me and honestly I just wasn’t convinced that I needed you. Even when I was out of work earlier in this decade, I wasn’t convinced that you were good for me. Read more…

This Blog Doesn’t Have a Plan

October 17, 2010 1 comment
I don’t have a social media plan — and I’m proud of it.

DISCLAIMER: Now, let me be VERY clear, I’m not holding this little hobby of a blog as an example to be followed – all I’m saying is that sometimes action is more effective than planning – shocking stuff I know. Also, I realize that a corporate blog needs more planning than a personal blog that is read by numbers that I could count on one hand. And finally, I’m not saying that plans are inherently bad.

Okay, now that I got that out of the way, here is a look a one PR guy’s plan-free social media experience. Concerned about the future of the PR industry, the impact of social media was having and how folks like me were under represented in the conversations that were taking place online – I decided to start a blog. The process took about an hour from idea to first post. Read more…

Top 35 Communications Practices

October 2, 2010 Leave a comment

What happens when 7 communications professionals weigh in on The Top 5 Communications Practices Organizations Need to Implement? Well, in short you get 35 different answers.

Here are the 35 top tips as blogged by Steve Farnsworth, Lou Hoffman, Todd Defren, Don Jennings, Suzanne Moran and Dan Holden. If others blogged on the same topic, please feel free to drop me a line and I’ll expand the list.
Kicking off the list is the man behind the #444PR blog series. Steve Farnsworth. Read his full post to get the complete story.
• Kill Your Spokesperson
• Go Vertical
• Be Truthful and Do Good
• Measure Your Impact
• Listen-Up Read more…